An Analytical Study on the Interface Design of Mobile Shopping Application Based on Regional Cultural Design Elements

Tian Jun; Kamarudzaman Md. Isa

doi:10.53724/ambition/v8n3.04

Authors

Tian Jun Aba Teachers University https://orcid.org/0009-0006-1652-2817
Kamarudzaman Md. Isa City Graduate School, Faculty of Creative Industries (FCI), City University Malaysia, https://orcid.org/0009-0009-8534-3742

DOI:

https://doi.org/10.53724/ambition/v8n3.04%20

Keywords:

Regional culture design elements, Mobile shopping application, Aesthetic design, Cultural dimension theory, Cultural adaptation theory, Semiotic theory

Abstract

Regional cultural design elements are specific geographic cultures that are considered and integrated into the design of a product, service, or experience. These elements include values, beliefs, traditions, symbols, languages, aesthetic standards, and social habits. In mobile shopping application interface design, regional cultural elements can enhance the aesthetic feeling and enrich the design connotation. Designers should be based on the traditional Chinese regional culture background to create an interface aesthetic design that meets modern cultural needs, which is the key to attracting users to mobile shopping apps in the future.

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